Walden Research has identified the factors that indicate the highest probability of success in partnership - applying that experience before recommending the utilization of our firm.
The work that Walden Research provides your organization represents the very best practices and strategies garnered from the successful implementation of hundreds of marketing campaigns across multiple industries.
- We begin by speaking with you regarding your specific business challenge, reflecting how we may be able to assist you and sharing success stories from campaigns similar to the one we propose for your organization. We will supply you with informative white papers and business cases that are relevant to your particular challenge.
- With your permission, we then prepare for you a Scope of Work that will detail the strategies and tactics we utilized in a risk-reducing Pilot Program, a timeline reflecting the components and sequence of the Pilot, as well as program cost of ownership.
- Upon review and acceptance of our Pilot Scope of Work, we hold a 1 hour Development Meeting during which we will detail target characteristics, geography, qualifying parameters and other program specifics - deliberately guided by the appropriate worksheets.
- Depending on the acquisition of campaign specific target lists, (we utilize house lists which we mine during the sample phase of the Pilot,) your program will begin production within 24 hours of the development meeting, generally showing results within days.