Walden Research's proven prospect generation and opportunity development systems can provide your sales team with a turn-key solution towards getting in front of prospects who have a need and interest in your product or service with a confirmation that they are ready to buy - providing a sustainable competitive advantage in today's challenging marketing environment. With almost two decades of experience growing the business of our clients, one thing is getting increasingly clear: It is dramatically more difficult to prospect and acquire new customers. Today's marketing environment is more competitive than ever with the proliferation of sophisticated and well-budgeted marketing campaigns to compete against. An increasingly skeptical marketplace faces greater choices for your products and services than ever before. New media and channels are making it increasingly difficult to determine where to spend your marketing dollars. As companies become hit with more and more solicitations, prospect companies are growing reluctant to give out primary marketing information such as names, titles and other contact data. Positions and people change constantly, making updating marketing information a continuous proposition. Walden Research provides an answer by offering a marketing and sales-support solution that takes care of the expanding challenge of providing qualified, actionable prospects.